--- title: "2026 Veterinary Marketing Insights: Boost Client Retention & Loyalty" description: Learn how to improve veterinary client retention, increase repeat visits, and drive growth through smarter communication strategies. --- [Skip to content](https://info.petdesk.com/2026-veterinary-marketing-insights-drives-growth-part2#main-content) ![PetDesk](https://info.petdesk.com/hubfs/PetDesk_logo_color.svg) Open main navigation Close main navigation - [Contact us](https://info.petdesk.com/2026-veterinary-marketing-insights-drives-growth-part2#contact) [Contact us](https://info.petdesk.com/2026-veterinary-marketing-insights-drives-growth-part2#contact) [![PetDesk\_logo\_color](https://info.petdesk.com/hubfs/PetDesk_logo_color.svg)](https://petdesk.com/) # LIVE DIGITAL SERIES ##### Veterinary Marketing That Drives Growth (Part 2): Proven Tips & Tools to Boost Client Retention & Loyalty Part 1 focused on marketing metrics and understanding the true cost of acquiring new clients. Now, we’re shifting the focus to one of the most overlooked growth opportunities in veterinary medicine: the clients already in your database. Most practices spend a lot of time thinking about how to bring in new clients — while unintentionally overlooking the revenue, loyalty, referrals, and repeat visits sitting right in front of them. The reality? Many pet parents quietly disengage over time due to missed reminders, booking friction, inconsistent communication, or a lack of ongoing connection with the practice. In this webinar, we’ll walk through the communication strategies, digital engagement tactics, and retention tools that help practices strengthen client relationships, increase visit frequency, and drive sustainable growth — without relying only on new client acquisition. **Date:** Wednesday, June 17, 2026 **Time:** 9am PST / 12pm EST **Duration:** 45 minutes + Q&A [Watch Now](https://info.petdesk.com/2026-veterinary-marketing-insights-drives-growth-part2#hero-form) ### Watch Now ## Join over 12,000 veterinary practices - ![logo-vha](https://info.petdesk.com/hubfs/SPZ%20Landing%20Page/logo-vha.webp) - ![logo-alliance\_animal\_health](https://info.petdesk.com/hubfs/SPZ%20Landing%20Page/logo-alliance_animal_health.webp) - ![logo-amerivet](https://info.petdesk.com/hubfs/SPZ%20Landing%20Page/logo-amerivet.webp) - ![logo-carevet](https://info.petdesk.com/hubfs/SPZ%20Landing%20Page/logo-carevet.webp) - ![logo-encore](https://info.petdesk.com/hubfs/SPZ%20Landing%20Page/logo-encore.webp) - ![logo-heartland](https://info.petdesk.com/hubfs/SPZ%20Landing%20Page/logo-heartland.webp) - ![logo-scvma](https://info.petdesk.com/hubfs/SPZ%20Landing%20Page/logo-scvma.webp) - ![logo-trupanion](https://info.petdesk.com/hubfs/SPZ%20Landing%20Page/logo-trupanion.webp) - ![logo-innovetive](https://info.petdesk.com/hubfs/SPZ%20Landing%20Page/logo-innovetive.webp) - ![logo-mvp](https://info.petdesk.com/hubfs/SPZ%20Landing%20Page/logo-mvp.webp) - ![logo-rarebreed](https://info.petdesk.com/hubfs/SPZ%20Landing%20Page/logo-rarebreed.webp) - ![logo-united](https://info.petdesk.com/hubfs/SPZ%20Landing%20Page/logo-united.webp) - ![logo-vetcare](https://info.petdesk.com/hubfs/SPZ%20Landing%20Page/logo-vetcare.webp) - ![logo-vpp](https://info.petdesk.com/hubfs/SPZ%20Landing%20Page/logo-vpp.webp) - ![logo-wellhaven](https://info.petdesk.com/hubfs/SPZ%20Landing%20Page/logo-wellhaven.webp) - ![logo-aspca](https://info.petdesk.com/hubfs/SPZ%20Landing%20Page/logo-aspca.webp) - ![logo-carecredit](https://info.petdesk.com/hubfs/SPZ%20Landing%20Page/logo-carecredit.webp) - ![logo-blue-heron-consulting](https://info.petdesk.com/hubfs/SPZ%20Landing%20Page/logo-blue-heron-consulting.webp) - ![logo-penn](https://info.petdesk.com/hubfs/SPZ%20Landing%20Page/logo-penn.webp) - ![logo-petsbest](https://info.petdesk.com/hubfs/SPZ%20Landing%20Page/logo-petsbest.webp) Why you should attend: ![30](https://info.petdesk.com/hubfs/Event%20+%20Webinar%20Landing%20Pages/Accordion%20Images/30.png "30") Why you should attend: Growth doesn’t always come from finding more new clients. Sometimes, it comes from better engaging the clients you already have. This session will help you uncover hidden opportunities inside your existing client base and give you practical, actionable ways to improve retention, strengthen loyalty, and create a better experience for pet parents. What you’ll learn: ![Hubspot LPs - Accordion Images (3)-1](https://info.petdesk.com/hubfs/Event%20+%20Webinar%20Landing%20Pages/Accordion%20Images/Hubspot%20LPs%20-%20Accordion%20Images%20(3)-1.png "Hubspot LPs - Accordion Images (3)-1") What you’ll learn: - Why existing clients are often your highest-ROI growth opportunity - Where communication gaps are creating retention risk and missed appointments - Why even “happy” clients may still drift away — especially younger pet owners with rising digital expectations - How to use recall campaigns, reactivation outreach, and lifecycle messaging to bring clients back in - Ways to reduce booking friction and create a more convenient client experience - How reminders, personalized communication, and digital engagement can strengthen long-term loyalty - Practical strategies to increase repeat visits, referrals, and retention from your existing client base ![30](https://info.petdesk.com/hubfs/Event%20+%20Webinar%20Landing%20Pages/Accordion%20Images/30.png "30") ![Hubspot LPs - Accordion Images (3)-1](https://info.petdesk.com/hubfs/Event%20+%20Webinar%20Landing%20Pages/Accordion%20Images/Hubspot%20LPs%20-%20Accordion%20Images%20(3)-1.png "Hubspot LPs - Accordion Images (3)-1") ## Mary Schwartz, CVT #### Community Engagement and Advocacy Manager, PetDesk Mary Schwartz, CVT has a robust career in the veterinary industry spanning a decade. Mary uses her in-depth knowledge of veterinary practices to hone in on their operations, pain points, needs, and wants so that they realize the power of veterinary technology and how PetDesk can be tailored to each clinic, so that staff can reclaim their time and provide quality care to their patients.   ![Mary Schwartz-closer](https://info.petdesk.com/hs-fs/hubfs/Event%20+%20Webinar%20Landing%20Pages/Speaker%20Headshot%20Images/Mary%20Schwartz-closer.png?width=250&height=250&name=Mary%20Schwartz-closer.png "Mary Schwartz-closer") ## Missed Part 1? Watch the Recording On-Demand Before we dive into retention and client loyalty strategies in Part 2, catch up on the first session in our Veterinary Marketing That Drives Growth series. In Part 1, Mary Schwartz and Danielle Lambert explored the marketing metrics every veterinary practice should understand — including client acquisition costs, marketing blind spots, and how to measure what’s actually driving growth. ### What Part 1 Covered: - The true cost of acquiring new veterinary clients - Marketing metrics practices should be tracking - Common growth and visibility gaps - How to better evaluate marketing performance - Actionable ways to improve long-term practice growth [Watch The Recording](https://info.petdesk.com/2026-veterinary-marketing-insights-drives-growth?utm_medium=digital&utm_source=petdesk&utm_campaign=2026-q2_amer_lve_marketing-webinar&hsLang=en) ## Why vets prefer PetDesk ### 20% less time on calls “There’s less talking on the phone to people. They put their information in, and we just do it.” ![Jennifer Oldfield](https://info.petdesk.com/hubfs/SPZ%20Landing%20Page/jennifer_oldfield.webp) ###### Jennifer Oldfield Marketing Manager, ANVC ### 40% lower call volume “Pet owners just book their appointments online because it is so easy and streamlined.” ![Rebekah Rangel](https://info.petdesk.com/hubfs/SPZ%20Landing%20Page/rebekah_rangel.webp) ###### Rebekah Rangel Practice Manager, Osage Vet ### 72% more appointments “PetDesk has been a great tool to reach and retain our clients. It’s very easy to use.” ![David](https://info.petdesk.com/hubfs/SPZ%20Landing%20Page/david_webp.webp) ###### David Practice Manager ![PetDesk Employee showing PetDesk to a prospect](https://info.petdesk.com/hubfs/Webinar-Default-Footer-Image.png) ##### See the power of PetDesk for yourself—for free. 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